A major retailer’s traditional brick and mortar stores faced tougher competition in the rapidly changing retail landscape. It was time for executives to “Lead Transformation FORward” – to Focus on the work ahead, to Own the opportunity to lead their teams, and to Reinspire for the future. The company asked Emerson to lead the communication effort for this monumental change.

We worked with them to build a FORward change model that defined the new behaviors leaders would need, including quarterly leader summits.